Coworking spaces and flex offices thrive on two things: community and efficiency. Members want to feel connected, informed, and inspired. Operators want smooth workflows and fewer distractions. A digital sign can quietly deliver both.
Instead of a corkboard with faded flyers or a whiteboard full of smudged updates, a digital sign gives you a professional, dynamic way to share information in real time. It’s like a living bulletin board that can flex with your space.
At its core, digital signage is simple: a screen plus software. But that is only the beginning.
The benefit is that you can update your space’s content instantly, from anywhere, without reprinting posters or scribbling new notes.
Digital signs shine brightest when they save you time and reduce friction for members. Here are the most practical use cases:
All of these can help reduce questions at the front desk and give your members a smoother daily experience.
Digital signs are not just functional! They can also inject personality into your space when you update them mindfully and regularly.
These ideas turn your screens into something members actually look forward to, instead of background noise.
There are plenty of platforms out there, but five worth considering for coworking operators are Bulletin.io, NoviSign, Navori, OptiSigns, and Mango Display. Here’s how they stack up.
What it is: A simple “digital bulletin board” designed for buildings and community spaces. Works on smart TVs or inexpensive devices like Amazon Fire Sticks.
Pricing: Often free for operators, because Bulletin.io supports itself with ad networks. You get content management at no cost, but some of the screen space may display ads.
Best for: Spaces on a tight budget, or those willing to trade ad space for free signage.
Anne Olsen, Director of The Shop Workspace (with locations in Salt Lake City, New Orleans, and Brooklyn), has made Bulletin.io central to how her team communicates and even markets the brand.
After struggling with unreliable signage software, The Shop switched to Bulletin because of its simplicity and cost—zero. Bulletin ships a Chromecast-style device that connects quickly to Wi-Fi, and content is managed remotely with minimal effort.
Here’s how The Shop uses it:
In-house communication: Thirteen screens across three locations display rotating slides with weekly calendars, welcome messages for new members, sponsored events, and community updates. Smaller freestanding nine-by-sixteen displays at the front desk keep information front and center for members as they walk in.
Advertising channel: Because Bulletin is ad-supported, The Shop team can approve which ads appear on their screens. This keeps promotions relevant—like AWS campaigns or local farmers markets—without requiring staff time. The ads help subsidize the platform while still keeping the experience community-focused.
Local reach beyond their walls: Bulletin’s ad network also allows The Shop managers to push their own promotions, like upcoming events or special offers, onto other local Bulletin-enabled screens in their local market. This extends their visibility in the community and turns signage into a two-way marketing channel.
Anne’s takeaway: simplicity matters, but placement matters just as much. A well-placed Bulletin screen doubles as a communication hub for members and a revenue generator for the operator.
What it is: A user-friendly platform with drag-and-drop templates, social media integrations, and remote management.
Pricing: Starts around $18/screen/month (Business plan), billed annually. Higher tiers add features like advanced admin controls and integrations.
Best for: Small to midsize spaces that want flexibility without heavy technical lift.
Courtney Schwartz, Community Manager at FireWorks Coworking, has turned digital signage into one of her team’s most effective communication tools. Her space inherited professional-grade digital screens originally used for food and beverage marketing campaigns. Instead of letting them sit idle, she repurposed them into always-on community displays.
Here’s her playbook:
Pro hardware, pro results: The screens are menu-board style displays that run 24/7 without burn-in. They cost more than TVs, but they last for years. Each screen is paired with a media player from Liberty AV, and everything is managed through NoviSign software.
Templates that save time: Most graphics are built in Canva (sometimes Adobe InDesign), using branded templates. Each month, Courtney creates a new set of slides: a monthly calendar, invitations for events, and a blog feature. Seasonal colors and light design tweaks keep content fresh but consistent.
Custom playlists per screen: With NoviSign, each display can have its own playlist. The lobby screen might feature member spotlights, while the kitchen screen promotes events or shares the Wi-Fi password update.
QR codes everywhere: FireWorks makes heavy use of QR codes for:
Omnichannel reinforcement: Every graphic on a screen also appears in email. For example, event invites are emailed first, then shown on screens 24 hours later. That second touchpoint often drives members to RSVP or engage.
Community-first approach: Screens don’t just share staff messages. Members can promote moves, sell items, or showcase personal projects. One member even used signage to raise money for a marathon charity.
Courtney’s takeaway: digital signage is “one of our main forms of communication” and a flexible canvas that adapts to what her community needs most.
What it is: An enterprise-grade platform used by airports, retailers, and large networks. Offers both cloud and on-premise options, with advanced analytics and reliability features.
Pricing: Entry cloud plans start near $14/screen/month, but enterprise deployments usually require custom quotes.
Best for: Larger coworking spaces or operators running multiple locations who need scale and uptime guarantees.
What it is: A highly flexible platform with tiers from free up to enterprise. Offers templates, integrations, proof-of-play, and analytics.
Pricing:
Free plan (limited screens, watermark)
Standard: ~$10/screen/month
Pro Plus: ~$15/screen/month
Engage: ~$30/screen/month with interactive features
Best for: Operators who want to start small and scale up, without breaking the bank.
Ann Long, founder of Burbity Coworking, uses OptiSigns to power two screens in her space.
One sits in the lobby, displaying a directory and a map of the building. The other is in the kitchen, where she mixes information with community spirit: funny memes, jokes, videos of upcoming rConnect networking events, member-led seminars, and welcome slides introducing new members by name and business. The result is signage that’s both practical and personal.
What it is: A cloud-based digital display app that runs on tablets, smart TVs, or Fire Sticks. Known for being simple, lightweight, and focused on customizable widgets like calendars, weather, and health data.
Pricing: Starts around $5/device/month for the Basic plan. Pro plans go up to $15/device/month, with added features like unlimited playlists, advanced scheduling, and integrations. Annual plans offer small discounts.
Best for: Small coworking spaces that want an affordable, plug-and-play solution with clean templates and minimal setup hassle.
Cody Wanner, Community Manager at Pursuit Coworking, set up a vertical events calendar display using Mango Display. He mounted a TV in portrait mode to showcase upcoming events synced directly from Google Calendar.
The challenge? An Amazon Fire TV can’t natively rotate orientation. Mango Display solved it instantly.
Cody explained that you manage layouts through your browser, and any change you make is pushed instantly to the TV—as long as 
you’re connected to the internet. This means he can tweak what’s on the screen from anywhere. The result is a dynamic, always-up-to-date events calendar that keeps members informed without hours spent rewriting a whiteboard.
The subscription cost is only part of the story. Here’s what else to consider if you are thinking about adding some digital signage to your space:
A single well-placed screen can pay for itself in saved staff hours and smoother member communication.
When deciding what combination of hardware,software, and subscription, start with some data. Ask yourself:
How many screens do I need now—and in two years?
Do I want full control (custom branding, interactivity) or just basic updates?
Who on my team will own the content schedule?
How important is reliability? (Lobby signage needs near-constant uptime.)
Do I want to monetize screens with ads or keep them member-focused?
For most coworking spaces, starting with one screen and a flexible SaaS platform like OptiSigns, Mango Display, or NoviSign is a smart move. If you scale to multiple locations, enterprise options like Navori may be worth exploring. And if budget is tight, Bulletin.io can get you started essentially for free.
Digital signage is more than a shiny screen. It’s a tool that helps coworking operators communicate better, build stronger communities, and present a polished brand to members and visitors alike.
Don’t be afraid to start small. Place a screen where everyone sees it—like the lobby or kitchen. Use it for both the practical (room schedules, hours, safety) and the fun (member spotlights, art, social feeds). Refresh content often, and let the signage become part of your community’s daily rhythm.
For the cost of a single monthly membership, you can transform how your space feels and functions.
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